Optimum Sports is the dedicated sports marketing agency within OMG. Unlike traditional sports marketing agencies, Optimum Sports operates in both the Sports Sponsorship and Sports Media landscapes. With the combination of both disciplines under a single offering, Optimum Sports is able to provide its clients with unique and advantageous marketplace leverage through which it delivers cohesive, multi-platform sports marketing strategies. Ingrained with the latest research and ROI tools, Optimum Sports facilitates everything from Ideation to Execution to Actualization.

Our approach integrates media, investment, property, and insights to develop strategy, manage negotiation and execution, and evaluate performance of partnerships. Established in 2003, we continue to innovate in the sports marketplace and build solutions for our constantly evolving world.

Role Summary

The Head of Operations will serve as the central operating backbone of Optimum Sports, responsible for translating strategic priorities into scalable execution across the organization.

Blending operational leadership, commercial rigor, and executive enablement, this role ensures OS continues to operate as a unified, efficient, and growth-oriented business. This role’s mandate is to unlock incremental revenue, strengthen commercial response efficiency, and enable scalable growth across the organization and its talent base

Core Responsibilities

Organizational Operations & Workforce Planning

• Build and maintain a holistic FTE and staffing chart across all teams and offices (Sports Marketing, Investment, PMG, Experiential, Research)
• Develop AI-integrated operations platforms to optimize resource allocation and utilization
• Identify capacity gaps and growth opportunities with a constant ‘ear to the ground’ on new business, organic growth opportunities, scope shifts, etc.
• Serve as the central point of coordination across OS leadership, Finance, HR, and Talent Acquisition
• Maintain visibility into open roles, hiring progress, and organizational needs, ensuring accountability across stakeholders
• Aggregate and structure staffing, promotion, and compensation recommendations
• Support career progression, raise eligibility and internal mobility across OS

Commercial Operations

• Oversee scope development, staffing models, and pricing frameworks working with leadership and biz dev for pitches, projects and new scopes
• Standardize templates, deliverables, and fee structures across disciplines
• Maintain a centralized SOW database and AI-enabled scope library
• Create AI agents/tools that optimize and improve process for new SOW creation
• Ensure all scopes are accurate, efficient, and commercially sound
• Partner with Finance to track and optimize revenue, margin, and cost efficiency across scopes and accounts

Growth Enablement

• Align staffing and capabilities to new business and organic growth pipeline
• Enable cross-functional scoping across capabilities
• Ensure operational readiness for priority pitches and growth/upsell opportunities based on business impact, resource availability and strategic value
• Develop and execute business transition framework for new client onboarding
• Partner with business development on key marketing, PR and events initiatives

Executive Enablement

• Support leadership with planning, reporting, and prioritization
• Drive cross-functional alignment and accountability
• Track execution across key initiatives and strategic priorities
• Maintain office seating charts, in-office attendance assignments, etc.

Qualifications

The ideal candidate should have 12+ years of global and US integrated media experience in role(s) that involved delivering an omnichannel perspective and results. This person is curious, collaborative, poised, flexible, organized, a natural at diplomacy, and can adopt different communication styles in different situations across levels, functions, and borders. Previous experience managing a broad portfolio of brands, both large and small is helpful.

• Strong experience managing workflow and product across a large global network
• Cross functional perspective – knows how to “connect the dots” across workstreams and motivate team to deliver promised results
• Strong knowledge of omnichannel strategy, negotiations, and operations
• Extensive knowledge of the media and marketing landscape, demonstrating a depth in both brand and performance-based marketing across all channels
• Adaptability to adjust approach to incorporate new and evolving information as it becomes available – not fixated on initial ideas/approaches as the only way forward
• Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordingly
• Excellent written and verbal communication, presentation, organizational, interpersonal, and analytical skills - Ability to translate numbers into viable business solutions to enhance strategies and meet deliverables
• Excellent leadership proficiency

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$200,000 - $250,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.