We’re looking for a dynamic, curious, and data-savvy Audience & Insights Analyst to turn numbers into strategy across the business. Reporting to the Director of Social Media, this role will work cross-functionally to surface trends, answer key performance questions, and shape smarter decisions across content, social, partnerships, merch, and beyond.

Responsibilities:

• Analyze performance data across platforms (social, web, video, newsletter, etc.) to inform strategy
• Partner with editorial, social, and revenue teams to guide content planning and growth tactics
• Build and maintain weekly and monthly dashboards that track KPIs across business units
• Translate complex data into clear, compelling stories and recommendations
• Support brand partnerships with campaign insights, recaps, and pitch data
• Collaborate with e-commerce teams to analyze drops, optimize conversions, and understand customer behavior
• Identify audience trends, consumption patterns, and new growth opportunities
• Support A/B testing, audience segmentation, and content experimentation
• Provide data-driven POVs on company-wide initiatives and priorities

Skills & Experience:

• 3–5 years of experience in a data role, ideally within media, digital, e-commerce, or brand strategy
• Proficiency in tools like Google Analytics, Looker, SQL, Excel, and social platform insights (Instagram, TikTok, YouTube, etc.)
• Experience with e-commerce platforms (Shopify, Klaviyo) or campaign measurement tools
• Comfortable working across departments with strong business intuition
• Clear communicator who can simplify complex data for non-technical audiences
• Collaborative, proactive, and resourceful in fast-paced environments

Job Specifications

• Ability to maintain extreme discretion. May be responsible for sensitive, confidential, and proprietary information
• Ability to come into the LA office regularly
• Ability to complete work accurately and in a timely manner
• Passion for women's issues, equity, and sports a plus

This description is a summary only and is describing the general level of work being performed, it is not intended to be all-inclusive. The duties of this position may change from time to time and/or based on business needs. We reserve the right to add or delete duties and responsibilities at the discretion of the supervisor and/or hiring authority.