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Manager, Global Marketing Partnerships - NBA Canada

WNBA Enterprises

WNBA Enterprises

Marketing & Communications, Sales & Business Development
Toronto, ON, Canada
Posted on Aug 8, 2025

WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week.

Position Summary

The Manager, Global Marketing Partnerships will be responsible for managing key strategic NBA & WNBA marketing partner relationships in Canada, with the goal of growing/developing these relationships by realizing both league and partner objectives.

Major Responsibilities

  • Independently lead day-to-day account management for several key accounts, including approval of partner advertising, media, events, branded content, PR, and other related activation plans utilizing NBA or WNBA marks or assets.
  • Independently build and deliver presentations related to NBA or WNBA league assets.
  • Track and manage contractual deliverables and all related expenses.
  • Provide partnership expertise in the comprehension of contractual elements and understanding of partners’ marketing/business goals objectives, target audience and competitors in a variety of industries.
  • Update deal management system and contracts as required while managing budget and profit expectations.
  • Plan strategy to execute all contractual deliverables each year including identifying potential areas for upsells and expansion of current contract.
  • Work closely with the NBA Head Office to identify synergies and opportunities for activation in Canada and global markets.
  • Keep the Director of Global Marketing Partnerships – Canada, informed of all issues and status of accounts; escalate as necessary.
  • Lead negotiation of renewals and upsells in partnership with other colleagues as applicable.

Required Skills/Knowledge:

  • 4+ years sponsorship, account management and event experience.
  • Highly organized with proven project management skills to balance multiple projects at once.
  • Excellent communication and relationship building skills.
  • Ability to lead complex projects from concept to delivery and measurement.
  • Strong business development skills including excellent presentation skills.
  • Strong leadership and problem-solving skills under pressure.
  • Ability to manage multiple tasks and solve challenges within a matrixed organization.
  • Strong Microsoft PowerPoint, Word and Excel skills in storytelling, design, and presenting.

Education:

  • Bachelor’s degree required; Major in Marketing or Business preferred.

Job Posting Title: Manager, Global Marketing Partnerships - NBA Canada

The NBA does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to the NBA will be considered NBA property, and the NBA will not pay a fee should it hire the subject of any unsolicited resume.

The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About the NBA
The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2024-25 season featured a record-tying 125 international players from a record-tying 43 countries. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.